Annoying ATI Radeon Context Menu - How to remove

Yay for Google promptly finding me this link - clearly i'm not the only one who found it ridiculous that there was this new menu item at the top of every right-click in windows explorer, for a menu item id never use!

The gist:

Regedit
Navigate to
HKEY_CLASSES_ROOT\Directory\Background\shellex\ContextMenuHandlers\ACE
Edit the default value for that entry
insert several dashes (ala '----' into the front of the key value)

Change takes effect immediately.

Whew!